Use very concrete headlines in emails to improve open rate
Open Rate is one of the most important KPIs in email marketing. We tested many different headlines, and one simple strategy stood out: Be as
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Use plain (German) language in ads and on website, no anglicisms
In several A/B tests we noticed that our conversion rate got better by use of plain wordings like „Marketing Hacks“ instead of „Growth Hacks“ or
Real customer experience starts after the sale – by Karl Gillis
Your buying a product for instance online. After two days you’re receiving your package, opening it and what so you see first? The printed out,
More Social media coverage by commenting with sense
To get more interested visitors to your social media profiles (Linkedin, Instagram, Youtube, Pinterest etc.) find accounts that have exactly your target group as followership.
Use ROTI to check if a regular meeting is worth your team’s time
We spend a lot of time in meetings. Many a time these meetings are full of discussions but nor actual work meetings, so they do
Use „Canva“ to create professional-looking social media graphics and other visual content
Canva is a graphic design platform that allows users to create social media graphics, presentations, posters and other visual content.You can design lots of different
Delete old pages from Google search
With each website relaunch you get more and more old pages that are not important for your user anymore. Not important for your user means
Use the website remove.bg for image editing. Pull important objects out of its context
Use the website www.remove.bg for image editing. Pull important objects out of its context. Get rid of unnecessary things in the background very easily.
Find out the goal / KPI your prospect needs to achieve to get their bonus for B2B Sales
In a sales call try to find out what kind of goal / KPI your prospect has to fulfill in order to get their bonus.
Ask your sales guy „What are your first 3 questions when you talk to a customer? to find out what the real customer needs are…
It´s really hard to find our what the real customer needs are. Here is an idea: Ask your sales- or customer service guys, because they´re
Redirect of an old domain to a new one
If you´re working on a website relaunch or you just want to migrate your project/website from one domain to another…here is the magic source code
Give Prospects a task or something to interact with during the sales process
Give Prospects a task or something to interact with during the sales process (like a questionnaire or a canvas) so they feel like they already
ZOOM tips & tricks for video conferencing
Break-out rooms to work in smaller groups How to set-up work-out rooms: https://drive.google.com/file/d/1we87EjkRM2N-NaFM3_rfJtPRbvmbWDPZ/view?pli=1 Host should „Mute all“ in the beginning to eliminate background noises People can
Launch an application form instead of a registration form for free
If you offer a free-trial or freemium version of your software, application, new course or service then think about launching it with an a open
After you have generated a lead start an automated email onboarding cycle
After you have generated a lead start an automated email onboarding cycle where you send your lead regularly an email witha) the next step for
Show email address and telephone number prominent on your website to increase conversions
We all have order forms, contact forms, order buttons, and order processes. This could strengthen the idea that showing a telephone number and an email
Use Crystal Knows to better understand your sales call prospect
Use the tool „Crystal Knows“ to get a detailed personality profile of your prospects. The tool also tells you how to approach the prospect individually
Start with strategical commenting on Social Media
For instance: Choose 5-10 Thought Leaders / influencers of your industry on Linkedin that have a) exactly your target group as followership and b) more
Use Google Suggest to find out the real problems of your target group
Everybody knows and uses Google daily. And everybody knows the Google suggest feature when you type in a phrase added with a space character you’ll
Use Trello for your own personal Kanban and organize your work – without spamming the team board with your own (trivial) tasks
Trello team boards tend to enlarge very quickly and after a while, it gets very confusing. In my experience, this is because they are not