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Budget

[pods field="budget"]
Funnel Step
[pods field="funnel"]
Segment
[pods field="customer_segment"]

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Document your Social Ads campaigns & funnels

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The Facebook business manager tool, where you can start and manage your ads for instagram and facebook is getting more and more complicated. To keep control of everything and the dependencies between your ads in terms of cold/prospecting ads and warm/conversion ads I receommend to document your ads concept in another tool.

We use the whiteboard tool Mural App for this and plan and discuss our running ads and planned modifications only here.

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