Awareness

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Use communication provider name as brand touchpoint #stayhome

Hendrik

Great idea from vodafone in Germany. During the Corona crisis they changed the name of your telecommunication provider on your smartphone to „#stayhome“.

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Start with strategical commenting on Social Media

Hendrik

For instance: Choose 5-10 Thought Leaders / influencers of your industry on Linkedin that have a) exactly your target group as followership and b) more