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Get rid of annoying URL-Parameters in Google Analytics

Is Google Analytics cluttering up your reports with hundreds or thousands of unique pages that don’t really exist?

The problem is created by ugly URL’s. You know what I mean when I say ugly URL’s?

Here’s an ugly one:

What makes it ugly is the ?hsn=xyz

The trouble is that Google Analytics doesn’t see the Welcome Page as one page. No sir. In fact, every time a site visitor lands on our Welcome Page Google Analytics logs it as a new page.

In the Profile Settings of your new or existing Google Analytics profile add a comma-separated list of the URL parameters you want Google Analytics to ignore.


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